This quirk is called the sunk cost fallacy.

这种怪癖被称为“沉没成本谬误”。

That’s Dr Catherine Loveday. So what’s a fallacy, Alice?

上述是凯瑟琳·洛芙迪博士教授的观点。那什么是谬误呢？

There also exist a there versus here fallacy.

这里也存在着“那里 vs 这里”的谬论。

The key is something called the base rate fallacy.

键在于所谓的基本率谬误。

And then there's also this fallacy of correlation that our brain assumes is causation.

还有一种相互联的谬误，我们的大脑认为这就是因果。

Now, first I thought this was a pathetic fallacy where the weather reflects the mood.

首先，我认为这是一个可悲的谬论，认为天气反映情绪。

It also reveals the idea that shale oil might guarantee energy security to be a fallacy.

这也揭示了页岩油可能保障国家能源安全的观点是一种谬论。

Hot hand fallacy is the concept of streaks.

热手谬误是于手气的概念。

This is a phenomenon known as the conjunction fallacy.

这个现象就是所谓的 合取谬误（交集偏误）。

One common tactic is what philosophers call, " The Straw Man" fallacy.

一种常见的策略是哲学家所说的“稻草人”谬误。

The conjunction fallacy isn't just a problem in hypothetical situations.

合取谬误不是一个仅存在于假设情况下的问题。

Listen to those answers to expose the fallacy of their argument, so that you can address that underlying fear.

听那些答案，揭露他们论点的谬误，这样你就能消除潜在的恐惧。

Look out for common psychological errors like anchoring or the sunk cost fallacy.

注意常见的心理错误，比如锚定或沉没成本谬误。

The conjunction fallacy isn’t just a problem in hypothetical situations.

合取谬误并不只是在 假设情境中才会发生的问题。

The challenge here is that it's easy to be seduced into the baseline fallacy.

但这很容易会导致基线谬误。

The " sunk-cost fallacy" means that managers find it hard to abandon projects that have already soaked up money.

“沉没成本谬论”意味着经理很难放弃已经用掉了很多资金的项目。

Researchers also say that negotiators have an assumption, which is a fallacy, that emotional expressiveness goes hand in hand with confrontation.

研究人员还说，谈判者有一个假设，这是一个谬论，即情感表达与对抗是齐头并进的。

Economists call this The sunk cost fallacy.

经济学家称之为沉没成本谬误。

One is called the sunk cost fallacy.

一种称为沉没成本谬误。

The baseline fallacy is the idea that it's the current business model which is the low-risk bet.

基线谬误就是会让你觉得，目前的商业模型的风险是最低的。